The world of men's luxury fashion is a complex combination of quality and image. Too little of either and your brand will be shallow and short-lived. The competition is fierce and the clientele discerning. Hardly the kind of place you would expect to find a family business practicing the age old craft of shoemaking. Then again, Bontoni is not your typical cobbler.

For Bontoni, making quality shoes has always been the same. However, selling their works of art to retailers and clients outside their circle of friends is a whole new experience. As you would expect, Bontoni's shoemakers are employing the same values that have defined their legacy in shoemaking to the launch of their brand into the high-end fashion market world-wide.

Pier's initial role in that transition has been to design and develop Bonton's new website, www.Bontoni.com. With Bontoni.com, Pier was tasked with bringing the old world style of the brand together with cutting edge technology in order to reach a refined audience target. The mission was to reflect classical elegance, while employing dynamic technologies like Flash and Flash Video. The early results have Bontoni.com making a significant impact in bringing this time-honored brand to a new audience, and Bontoni shoes are now being demanded in new markets internationally.

Visit Bontoni.com.

Contact PIER for more information about bringing your product to new audiences worldwide.