PTI knew they had a great product. Powerhouse was built on Co-founder and Chief Scientist, Dorian Pyle's pioneering vision. For over 30 years he had shown some of the world's largest companies how to more effectively use data analysis to make key decisions. He leveraged that experience in Powerhouse. And while the product is unquestionably groundbreaking, PTI knew that it would take more than a great product to make a successful company. Based on a partner's recommendation, PTI contacted Pier.

First, PTI needed a creative vision that would be used to position their product atop the enormous and highly competitive business intelligence industry. Pier worked closely with PTI to execute that vision anchored by new identities for both the corporate and product brands. From this foundation Pier went on to develop a website as technologically groundbreaking as the software it represented.

In order to manage www.pti.com and build on its potential, Pier went on to develop a backend platform to manage website content, product licensing, and sales leads generated by the website. Building on past successes, PTI and Pier plan to extend this platform to encapsulate more processes and maximize the product's value.